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Fitness, fat loss, and lifestyle coaching for Busy Adults 30–50 who want sustainable results and lose 15-20 pounds within 12 weeks without extreme diets or confusing programs.
BEFORE AND AFTER
SEE CLIENT TRANSFORMATIONS WITH OUR PROGRAM
DOWN 41 POUNDS!
DOWN 31 POUNDS!
229 LBS
188 LBS
243 LBS
212 LBS
“I didn’t need motivation. I needed a system.”
I work 12-hour shifts, six days a week as an Automotive Liaison. By the time I got home, the last thing I wanted to do was think about workouts or meal plans. I’d tried before, but everything felt too complicated and time-consuming.”
“What changed everything was having a system. The program didn’t require me to live in the gym or cook for hours. Everything was laid out — what to do, when to do it, and how to adjust when life got crazy.”
“I started losing weight without feeling overwhelmed. My energy went up, my clothes fit better, and for the first time I felt like fitness actually worked with my schedule instead of against it.”
“This wasn’t about grinding harder. It was about doing the right things consistently — even on 12-hour workdays.”
— Aaron, 34
“I needed something realistic — not perfect.”
“I work full time in cyber security, I’m married, and I have two kids. My days are packed from morning to night. Fitness always felt like something I was supposed to squeeze in, and when I couldn’t do it perfectly, I’d just fall off.”
“What made this program different was the structure. I didn’t have to guess what to do or feel guilty when life got busy. There was a clear system that worked around my schedule instead of expecting me to rearrange my life.”
“I started losing weight, feeling stronger, and having more energy — without spending hours in the gym or cutting out everything I enjoy.”
“For the first time, fitness felt sustainable. Not stressful. Not all-or-nothing. Just something I could actually keep doing.”
— Leshia, 38 | Cyber Security Professional & Mom of Two
DOWN 23 POUNDS!
197 LBS
174 LBS
“I didn’t have time to waste — I had a vacation coming.”
“I’m a registered nurse working 12-hour shifts. Between long days on my feet and unpredictable schedules, I didn’t have time for complicated workouts or strict meal plans.”
“I wanted to lose weight for an upcoming vacation and actually feel confident in a bathing suit — not just say I was ‘working on it.’”
“What made the difference was having a clear system. I knew exactly what to do on workdays, off days, and even when I was exhausted. No guessing. No overthinking.”
“The weight started coming off, my body tightened up, and I felt confident packing for my trip instead of stressed.”
“This wasn’t about crash dieting — it was about a plan that fit my schedule and got real results.”
— Daniela, 31 | Registered Nurse
DOWN 32 POUNDS!
234 LBS
202 LBS
“I proved to myself I wasn’t stuck.”
“I’m 43, divorced, raising three kids, and working full time as a store manager. My days are long, my stress is high, and for a long time I felt like my weight was just something I had to accept.”
“I started the program at 234 pounds, not knowing if I could really stick with anything. What changed was having a clear system instead of relying on motivation.”
“In 12 weeks, I went from 234 to 202 pounds. But more importantly, I felt back in control of my body and my life.”
“I didn’t have to be perfect. I didn’t have to give up everything I enjoy. I just followed the plan and stayed consistent — even on hard days.”
“This wasn’t just weight loss. It was proof that I could still show up for myself.”
— Melissa, 43 | Store Manager & Mom of Three
WHY SHOULD YOU LISTEN TO ME?
I’m over 40.
I work full-time, 8–9 hour days.
I have responsibilities, stress, and real life to manage — just like you.
I didn’t choose fitness because it was easy.
I chose it because I’ve seen what happens when health is ignored.
I come from a family where poor habits led to premature deaths. That reality forced me to ask a hard question early:
Do I want convenience now, or longevity later?
I know what it’s like to lose pieces of your former self — not because you stopped caring, but because life got louder. Work, family, exhaustion, and stress slowly take over, and suddenly the version of you that felt strong, confident, and capable feels far away.
I don’t coach from theory.
I coach from lived experience.
I understand:
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What it feels like to want results but not have unlimited time
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How hard it is to prioritize yourself without guilt
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Why “just be more disciplined” doesn’t work long-term
That’s why I don’t sell motivation — I teach systems.
Systems that fit into real schedules.
Systems that work even when life isn’t perfect.
Systems that help you rebuild your body, energy, and confidence without losing yourself again.
This isn’t about chasing your old self.
It’s about building a stronger version of who you are now — one that lasts.
WHAT YOU WILL RECEIVE WITH OUR "BUILT DIFFERENT AFTER 30"
PROGRAM
NUTRITION SYSTEM THAT WORKS AFTER 30
(Not a diet you quit in 3 weeks)
You won’t be told to cut carbs, stop eating your favorite foods, or live on meal prep.
Instead, we build a simple nutrition system around your real life so you can:
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Lose fat without tanking energy
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Eat normal foods
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Support hormones and metabolism
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Stay consistent long-term
No guesswork. No extremes. Just what actually works after 30.
THE BUILT DIFFERENT PLAYBOOK
(So you never have to figure it out again)
You get access to a private vault of done-for-you tools so you always know what to do.
Includes:
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Grocery lists that save time
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Simple meal frameworks (home, work, restaurants)
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Quick recipes that don’t suck
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Travel & social eating rules
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Checklists to stay on track
The result? Less thinking. More progress.
TRAINING BUILT FOR RESULTS - NOT BURNOUT
You don’t need 7 workouts a week.
You don’t need endless cardio.
And you definitely don’t need to wreck your joints.
You follow:
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Efficient strength workouts weekly
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Joint-friendly movements
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Core, posture, and mobility work
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A plan that fits your schedule and recovery
This builds muscle, burns fat, and keeps you moving — without beating you up.
ACCOUNTABILITY THAT ACTUALLY KEEPS YOU CONSISTENT
Most people don’t fail because of the plan.
They fail because no one is keeping them accountable.
You get:
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Direct coaching support
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Weekly check-ins (Elite Coaching Program)
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Clear adjustments when life gets busy
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Simple habits that compound over time
So you don’t fall off…
You stay locked in.
BUILT DIFFERENT AFTER 30 IS SIMPLE
✔ Eat in a way you can sustain
✔ Train in a way your body can recover from
✔ Stay consistent long enough to see real change
That’s how results happen after 30.